Along with the rapid innovation in digital technology,the means of information dissemination and the habit of reading change dramatically,which brings about challenges to the traditional journal publishing industry. The construction of communication channels and digital platforms of academic journals becomes essential on the basis of contents first. Academic journals of colleges and universities are mainly journals in Hebei Province,and there are many comprehensive academic journals. Although these journals have their own characteristics,most of them are relatively less influential and competitive. Therefore,it is urgent for these journals to innovate publishing ideas in the digital era based on the unique features of each journal,establish the digital publishing platform,and change the traditional publishing,managing and operating mode,so as to comply with the trend of mobile internet and to improve their influence and competitiveness.