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中美文化软实力评估与预测(2003-2035)

Cultural Soft Power Between China and the United States--Assessment and Projection(2003-2035)
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摘要 在分析综合国力、文化软实力和国际影响力概念及其关系的基础上,从文化同质性、文化传播力、品牌竞争力、语言普及性和空间吸引力5个维度,构建了由6个指标组成的中美文化软实力比较测算体系。测算发现:从2003年至2016年,中国文化软实力从不足美国的两成提升至相当于美国的三分之一;预计到2025年中国文化软实力水平将相当于美国的四成,到2035年将进一步达到美国的一半。展望本世纪中叶,中国文化软实力对美国的追赶将经过先"量变"后"质变"两个阶段;应继续保持战略定力,持续增强经济实力,继续推动中华文化现代化和"走出去",加快建立与互联网时代相适应的对外传播体系,建立更加务实全面的全球战略体系,进一步夺取全球知识制高点,扎实推进新时代中国特色社会主义民主政治建设与和谐社会建设,持续加强和改进党的建设,多方面推动中国文化软实力追赶美国。 This paper analyzes the concepts and relations of comprehensive national power,cultural soft power and international influence basing on building a six indicator matrix that compares the cultural soft power of China and the United States from five dimensions:cultural homogeneity,cultural communication,brand competitiveness,language popularity and geographical attractiveness.By Calculating on the basis of the matrix,China’s cultural soft power from 2003 to 2016 increased from less than 20 percent to one third that of the United States.It is projected that the figure will rise to 40%by 2025 and 50%by 2035.Going forward,China will catch up with the United States in terms of cultural soft power first by quantitative change and later qualitative change.It is necessary to continue to strengthen its economic growth as the foundation for such change,keep promoting Chinese culture to modernize and go global,accelerate to establish a communication system in commensurate with the Internet era,build a more pragmatic and comprehensive global strategic system,further gain global high ground of knowledge,firmly build democracy with Chinese characteristics and a harmonious society,strengthen and improve the Communist Party,so as to push Chinese cultural soft power to catch up with that of the United States.
作者 杨竺松 胡明远 胡鞍钢 Yang Zhusong;Hu Mingyuan;Hu Angang(不详)
出处 《清华大学学报:哲学社会科学版》 CSSCI 北大核心 2019年第3期155-167,F0003共14页 Journal of Tsinghua University(Philosophy and Social Sciences)
基金 全国哲学社会科学规划办公室高端智库建设专项(20155010298).
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