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用互联网思维,助力民营医院发展新高度 预览

With the Help of the Internet Thinking to Promote the Development of Private Hospitals to Reach a New Height
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摘要 随着泛在网不断普及和完善,互联网如同水和电一样为人们的工作和生活所不可或缺。互联网思维也因互联网的出现和发展,得以集中爆发,并对整个社会体系产生了不可估量的影响和作用。'十三五'期间,我国互联网发展将从消费互联网时代迈入产业互联网时代。'互联网+'将重新定义我国信息化发展乃至各行业发展的思路。'互联网'作为一种新能源,将不断催化'大数据'资产价值。大数据则将逐步提升'企业智商',加速企业转型及产品服务创新。同时,在新医改和市场化作用下,医疗行业资源重整,医疗格局不断变化,市场竞争日益白热化,医患关系剑拔弩张。曾经靠服务取胜的民营医院,在新形势下,生存和发展面临着新的挑战和前所未有的严峻考验。然而,挑战往往与机遇并存。民营医院面对竞争,更加注重于'以患者为中心',开始积极探索回归医疗本质,通过发展价值医疗,来提高患者满意度,实现'长尾效应'。因此,诸多民营医院在业务流程、医院环境、医疗设施、运营管理、服务水平等各个方面,都有了明显的改进和提升。民营医院应以此为基点,充分运用互联网思维,抓住'互联网+'新机遇,完成自我蜕变和转型升级,为医院的跨越式发展及可持续发展培育温床。 With the popularization and improvement of the ubiquitous network, the Internet is indispensable for people's work and life as water and electricity. Due to the emergence and development of the Internet, the Internet thinking broke out, and had an immeasurable impact and on the entire social system.In '13th Five-Year'period, China's Internet development will enter the era of the Internet industry from consumer Internet era. 'Internet +' will redefine the development of China's information industry and the way. 'Internet' as a new energy, will continue to catalyze the 'big data' asset value. Big data will gradually enhance the enterprise intelligence, accelerate the transformation of enterprises and product service innovation. At the same time, under the effect of the new medical reform and marketization, the resources of the medical industry had rearranged, the medical pattern was constantly changing and market competition was increasingly fierce, the doctor-patient relationship was rattling. Under the new situation, the survival and development of private hospitals which have been on the service to win are facing new challenges and unprecedented challenges. However, challenges and opportunities coexist. Private hospitals in the face of competition, pay more attention to the patient as the center, began to actively explore and return the essence of Medical care, through the development of value of health care, to improve patient satisfaction, to achieve 'the long tail effect'. Therefore, many private hospitals have a significant improvement and upgrade in the business process, the hospital environment, medical facilities, operations management, service levels and other aspects.Private hospitals should take this as the basis, make full use of the Internet thinking, seize new opportunities, 'Internet plus' to complete the self transformation and upgrading, foster a hotbed for the great leap forward development and sustainable development of hospital.
作者 欧阳幸 OU Yang-xing;Suqian Obstetrics and Gynecology Hospital
机构地区 宿迁市妇产医院
出处 《世界最新医学信息文摘(电子版)》 2016年第66期5-7,9共4页 World Latest Medicine Information
关键词 互联网思维 互联网+ 企业智商 价值医疗 长尾效应 Internet thinking Internet+ Business intelligence Medical value Long tail effect
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